The generosity of creating

For is there any practice less selfish, any labor less alienated, any time less wasted, than preparing something delicious and nourishing for people you love?

Michael Pollan, Cooked: A Natural History of Transformation

This quote is about making food, but I think it goes for making anything: artwork, music, or even an app.

It’s easy to get caught up in the abstract side of what we do, but it’s so important to remember that behind every email answered, line of code committed, and pixel pushed are the people we’re doing it for.